The Main Retail Companies in Romania: Evidence from 2021
Abstract
The purpose of this article is to present an image of retail trade in Romania in 2021, following the changes caused by the COVID-19 pandemic. It also aimed to identify the factors that are likely to influence the turnover of the largest firms in the field. The research is based on secondary data. An interesting finding of our research is that despite the growth of e-Commerce in Romania during the pandemic, no online retail company is among the top 10 largest companies by turnover. Furthermore, Romanian consumers prefer retail companies located in isolated locations over shopping centers. A sample of the 10 largest retail companies in Romania was made by turnover in 2021. On the basis of the analysis of multiple linear regression, it could be established that the turnover of the companies in the sample depends on the number of employees, the size of the sales area, the productivity of the labor force, and the yield of the sales areas. The novelty of the data can be appreciated with the work having a high content of originality. From this point of view, it can make both contributions to the development of theory and practice, being useful both for students, researchers, academics, and for professionals.